For a fresher, brighter blonde: eliminates warm tones, protects and enhances blonde hair.

This shampoo is specifically formulated for blonde, bleached, or highlighted hair. The formula's ultraviolet pigments help neutralize unwanted yellow/orange tones, while the Triple Acid Protein complex strengthens the hair fiber for a radiant, protected finish.

Main features:

• Neutralizes yellow and orange tones thanks to ultra-violet pigments, ideal for blondes and lightened hair.
• Strengthening formula: the “Triple Acid Protein Complex” acts on the fibre to improve its resistance and shine.
• It cleanses delicately and technically, suitable for frequent use on lightened and sensitized hair.

Ideal for:

• Those with naturally blonde or bleached hair who want to maintain a cool, pure and luminous tone.
• Hair that tends to develop yellow or orange highlights after bleaching or exposure to external agents.
• Professionals or users looking for an “anti-yellow” technical cleanser to include in their blonde hair care routine.

How to use:

Wear suitable gloves. Apply the shampoo to wet hair. Massage into a lather and, for an intensive action, leave on for 3-5 minutes before rinsing. Rinse thoroughly. Repeat if necessary. To complete the treatment, use a conditioner or mask from the same line.