Who are we?

Hairesia was founded with a simple yet ambitious goal: to offer customers a reliable source of hair care. We select only high-quality, effective, and safe products, carefully monitoring every stage of the supply chain and listening to every feedback we receive. Our commitment is to guarantee real results, not empty promises.

Our mission

We want to make truly effective professional formulas accessible, capable of meeting the needs of people of all ages, styles, and needs. For us, quality isn't a label, but a process: constant research, rigorous testing, partnerships with select Italian laboratories, and constant listening to our customers.

Beauty is a promise.
We maintain it, every day.

How did the project come about?

The idea was born from Alessandro and Valentina, friends since college and then colleagues at a well-known cosmetics company. From that experience, they developed the desire to create something different from mass-produced products: a line of products that didn't simply "work for everyone," but specifically addressed the real needs of hair, without compromising on quality. In 2017, we registered the Hairesia trademark and began the initial studies. Two years were dedicated to research, formulation, and testing, with a clear goal: to create unique products capable of delivering tangible results from the very first application.

The birth of e-commerce

The pandemic slowed down the initial process, but also opened up a new perspective: seizing the potential of digitalization to bring a curated selection of the finest Made in Italy products directly to customers. This is how Hairesia.it was born, the e-commerce site that today embodies our vision: transparency, quality, and reliability. To ensure an efficient service, we collaborate with trusted logistics partners we've known for years, capable of managing orders, deliveries, and returns quickly and carefully.

Our team

Our company combines the best of two worlds: the organizational precision of Northern Italy and the creative passion of Southern Italy, where our roots lie. We operate with a young, skilled, and dynamic team—average age around thirty—and we firmly believe in the value of Italian talent. Today, we operate across four operational structures, with administrative headquarters in Salerno and approximately twenty professionals who contribute to the project's growth every day.

We look to the future

Our next milestone is the fully branded Hairesia cosmetics line: unique formulations, studied down to the smallest detail, designed to offer concrete results and a superior hair care experience.

Coming soon...